Freelance Writer
Resume
01.10.06 | Comments Off on Resume
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CHARLENE ARSENAULT
Auburn, MA
P: 508-832-8918
E: ByCharleneArsenault@gmail.com

Objective: To find a position that capitalizes on my reporting, writing and editing talents, ideally within an organization that represents a pro-social mission aligned with my primary personal passion: animal welfare.

WORK EXPERIENCE

Editor
11/2010 – present – AOL/Patch Media
As the editor of two sites (Northborough.Patch.com and Shrewsbury.Patch.com) that served as the region’s primary hub for local news, events, small business promotion, and volunteer opportunities, I created a dynamic user experience with reporting, photography, videography and interactive space. Developed and executed marketing events, built a strong base of local contacts both as news sources and readers, and cultivated Patch’s presence in these towns to maximize traffic and engagement. Maintained the sites’ business directories, hired and assigned freelancers, and communicated with readers heavily through email and social media. Content included breaking news and features; business briefs; governmental and civic meetings; and longform profiles of local citizens. Through featuring a daily police log, I developed a rapport with the fire and police departments, following up on larger stories of public interest. As a community editor for 18 Patch sites, I focused on content management, managed and solicited bloggers and contributors, maintained our social media presence, and analyzed data to optimize SEO.

Nonprofit Director/President
8/1999 – present – Pet Rock Fest., Inc.
Founded, organize and direct animal welfare nonprofit, which raises tens of thousands of dollars each year for New England based animal organizations. Pet Rock Fest is one of the most successful animal welfare organizations in New England, and has grown exponentially over the years. Its flagship event is the Pet Rock Festival, which occurs every September, and involves hundreds of vendors, exhibitors, contests, games, live music, speakers, vegetarian food. Maintain website, social media presence, organize the festival, solicit sponsorships and grants, coordinate media exposure, handle public relations, and promote animal organizations’ mission.

Reporter/Editor
11/2009 – 11/2010 – CentralMassNews.com
Reporter and editor for this company, specifically responsible for three of its sites: TheDailyLeicester.com, TheDailyMillbury.com and TheDailyAuburn.com. For these sites, I reported on news, wrote features, updated calendars, searched for information and edited and managed other reporters who contributed to the sites.

Deejay
10/2008-10/2011
Deejayed an original show I produced called “The Weekly Shuffle,” highlighting local music and musicians. Conducted on-air interviews, played music, discussed issues with co-host, hosted live performances in the studio.

Editor
10/2007 – 10/2008 – Pawse Magazine
This magazine was scheduled to be published for the first time in 2008, but sat “on hold.” As editor, I constructed issue no. 1, which will also serve as a mock-up of this new publication. This entailed hiring a writing staff, creating story ideas and assigned these stories to writers, editing the articles for the publisher. Pawse focuses on “green living” as well as animal welfare issues, with a spotlight on shelter and rescue animals.

Contributing Writer
6/2009-12/2009 Worcester Telegram and Gazette
Wrote articles for special sections produced by the Telegram, including the Summer Guide.

Communications Director
9/2008-12/2008 Becker College
Worcester, MA
Contracted position (covering a maternity leave) included handling public relations and all media related items for the school. Required news posts, press releases, fielding calls from reporters, assessing media hits, editing the quarter alumni magazine.

Contributing Writer
6/2007 – 11/1/2010 Club and Resort Business Magazine
Westlake, OH
Wrote feature articles for this magazine, which focuses on promoting the golf club and resort industry. Articles concentrated on industry trends, club marketing and other facets that concern owners and managers of these facilities.

News Contributor
9/2007 – Present Best Friends Volunteer Network
Post news and features relating to animal welfare on the Massachusetts and Boston, MA “communities” of this national network of Best Friends Sanctuary, which is located in Utah.

Staff Writer
9/2006-9/2007 Pets! Magazine, Sturbridge, MA
Wrote feature articles focusing on issues relating to animals. Contributed at least 3-4 articles per month for this monthly magazine.

Editor/Music Columnist/Features Writer – Fulltime
12/1993 – 8/2008 Worcester Publishing, Ltd., Worcester, MA
As fulltime editor, duties included editing the entire listings section, copyediting features, writing columns and features (including covers), proofreading copy, interviewing, collecting information for use in the magazine. Worcester Publishing also owns a “Special Projects” division, which produces publications like ParentCare, The Dining Guide and others. I quite often proofread these periodicals, such as the book “Breathing for Each Other,” also a Worcester Publishing product.

Copywriter
6/2005 – 8/2008 Middlesex Beat/Boston Globe Magazine, Boston, MA
Coordinated by the editor of the Middlesex Beat, I was consistently hired to write pieces of an “advertorial” nature for Boston Globe Magazine. These covered a wide range of topics, and were sales driven. Articles focused on such topics as “luxury living for adults,” “turning your small kitchen into an easier living space,” “active adult living” and “alternate heating sources.” These articles called for an especially quick turnaround time, a substantial amount of client interviews and adhering to various styles.

Copywriter, Proofreader
3/2004 – 3/2005 Harrington Hospital Annual Newsletter
Wrote seven profiles on departments in this hospital, and also proofread this periodical.

Contributing Writer
8/2003 – Present Bride and Groom Magazine
Freelance regularly for this quarterly publication. Topics included “comparing types of wedding photography,” “ethnic menus” and “pets as part of the ceremony.”

Contributing Editor
1/2002 – 1/2008 Symphony Publishing (formerly Larkin Publications), Needham, MA
Wrote articles for Larkin’s trade publication “Club Executive,” which included business-style pieces on resources concerning country clubs. Also formatted press releases for the “New Products” section and proofed pages. I also contributed to Symphony Publishing’s “Musical Merchandise Review,” particularly the end of the year music store round-up articles. “School Band and Orchestra” is another Symphony publication that often published my features.

6/2005-7/2005 Copyeditor – book project
Copyedited the memoir “The Uprooting and Rebirth of the Soghigian Family” by Harry G. Sogigian (note: the spellings are correct. History dictated a spelling change along the way)

Correspondent
5/1995 – 5/2002 The Boston Globe, Boston, MA
Wrote features (mostly of musical nature) on a monthly basis for the West Weekly section (which was renamed GlobeWest) and was responsible for a bi-monthly column rounding up the “hot spots” in the area.
Music Columnist
6/1993 – 6/1995 Worcester Telegram and Gazette, Worcester, MA
Wrote weekly music column/reviews on a freelance basis for the Wachusett section.

Education

6/1993 Fitchburg State College, Fitchburg, MA
Bachelor’s Degree
B.A. in English-Professional Writing. Dean’s List, spring semester 1992; President’s List, spring semester 1993. Internship at the magazine “The Secret Guide to Music,” in which a variety of features were published.

Additional Info:

I have listed various publications to give an overall view of my abilities and range, but all are not included. I’ve written for animal magazines and car magazines as well as advertising copy for an eyeglass store. It’s simply impossible to list everything. Please feel free to Google my name for clips.

Won First Place in Reporting at the New England Press Association’s 2000 awards, and Second Place for Business/Economic Reporting at NEPA’s 2004 awards; First Place in Human Interest Reporting 2007

As noted above, I am also the founder and president of a large annual animal rights festival/nonprofit organization called Pet Rock, which attracts 3,000-5,000 people every year and has raised hundreds of thousands of dollars for New England animal welfare organization. It is now in its 15th year. The position requires daily attention, coordinating and communication skills year-round. Duties include gathering information, assisting the web designer in updates, soliciting sponsors, writing and editing press releases, writing and editing ads, contacting media outlets, conducting interviews, promotion, devising plot plans, booking bands, booking food vendors, securing the staging, booking sound engineers and of course tying it together into one successful day. Needless to say, I have a passion for animals, and would particularly enjoy doing some work for an animal publication.

I’m also a keyboard player, rhythm guitarist and have played in, and served as a booking agent, for cover bands such as Pet Rock, a ’50s band called Cathy’s Clown and ’60s tribute called the New England Soul Revue, as well as a frequent hire for keyboard projects in various bands around town.

REFERENCES AND CLIPS FURNISHED UPON REQUEST

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